TY - CHAP
T1 - The Impact of Health Communication Programs
AU - Bertrand, Jane T.
AU - Babalola, Stella
AU - Skinner, Joanna
PY - 2012/5/29
Y1 - 2012/5/29
KW - Communication theories, processes, a multiplicity
KW - Health communication campaigns, and measurable effects
KW - Health communication in a global context, theoretical perspectives
KW - Health communication program impact
KW - Health communication programs, and advocacy
KW - Methodological challenges, in determining causality
KW - Programs and "Impact", and "effects" of communication
KW - Study designs for evaluating BCC programs
KW - US President's Emergency Plan for AIDS Relief (PEPFAR)
KW - Youth, smoking cessation communication programs
UR - http://www.scopus.com/inward/record.url?scp=84886958488&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84886958488&partnerID=8YFLogxK
U2 - 10.1002/9781118241868.ch5
DO - 10.1002/9781118241868.ch5
M3 - Chapter
AN - SCOPUS:84886958488
SN - 9781444338621
SP - 95
EP - 120
BT - Obregon/The Handbook of Global Health Communication
PB - Wiley-Blackwell
ER -