Abstract
This study provides an overview of the pricing process with special emphasis on database producers' products. Decision points in the process of setting prices are presented, multiproduct pricing is discussed, and the paper ends with examples of approaches used in evaluating proposed price changes.
| Original language | English (US) |
|---|---|
| Pages | 539-547 |
| Number of pages | 9 |
| State | Published - Jan 1 1981 |
| Externally published | Yes |
| Event | Natl Online Meet, Proc - New York, NY, USA Duration: Mar 24 1981 → Mar 26 1981 |
Other
| Other | Natl Online Meet, Proc |
|---|---|
| City | New York, NY, USA |
| Period | 3/24/81 → 3/26/81 |
ASJC Scopus subject areas
- General Engineering