Abstract
As community-level interventions become more common in HIV prevention, processes such as community mobilization (CM) are increasingly utilized in public health programs and research. Project Accept, a multi-site community randomized controlled trial, is testing the hypothesis that CM coupled with community-based mobile voluntary counseling and testing and post-test support services will alter community norms and reduce the incidence of HIV. By using a multiple-case study approach, this qualitative study identifies seven major community mobilization strategies used in Project Accept, including stakeholder buy-in, formation of community coalitions, community engagement, community participation, raising community awareness, involvement of leaders, and partnership building, and describes three key elements of mobilization success.
Original language | English (US) |
---|---|
Pages (from-to) | 1217-1226 |
Number of pages | 10 |
Journal | AIDS and behavior |
Volume | 16 |
Issue number | 5 |
DOIs | |
State | Published - Jun 2012 |
Externally published | Yes |
Keywords
- Case study
- Community mobilization
- HIV/AIDS
- Voluntary counseling and testing (vct)
ASJC Scopus subject areas
- Social Psychology
- Public Health, Environmental and Occupational Health
- Infectious Diseases