Consumer Responses to Price Disclosure in Direct-to-Consumer Pharmaceutical Advertising

Jace B. Garrett; William B. Tayler; Ge Bai; Mariana P. Socal; Antonio J. Trujillo; Gerard F. Anderson

doi:10.1001/jamainternmed.2018.5976

Consumer Responses to Price Disclosure in Direct-to-Consumer Pharmaceutical Advertising

Jace B. Garrett, William B. Tayler, Ge Bai, Mariana P. Socal, Antonio J. Trujillo, Gerard F. Anderson

Bloomberg School of Public Health

Research output: Contribution to journal › Letter › peer-review

3 Scopus citations

Original language	English (US)
Pages (from-to)	435-437
Number of pages	3
Journal	JAMA internal medicine
Volume	179
Issue number	3
DOIs	https://doi.org/10.1001/jamainternmed.2018.5976
State	Published - Mar 2019

ASJC Scopus subject areas

Internal Medicine

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10.1001/jamainternmed.2018.5976

Cite this

@article{8f5b5eae834f48489c7748832a217403,

title = "Consumer Responses to Price Disclosure in Direct-to-Consumer Pharmaceutical Advertising",

author = "Garrett, {Jace B.} and Tayler, {William B.} and Ge Bai and Socal, {Mariana P.} and Trujillo, {Antonio J.} and Anderson, {Gerard F.}",

note = "Funding Information: Funding/Support: This research was funded by the BYU Healthcare Industry Research Collaborative, the Sorenson Legacy Foundation, and the Laura and John Arnold Foundation. Funding Information: Funding/Support: Work by Drs Sarpatwari and Kesselheim is supported by grants from the Laura and John Arnold Foundation, the Harvard Program in Therapeutic Science, and The Engelberg Foundation.",

year = "2019",

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doi = "10.1001/jamainternmed.2018.5976",

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journal = "JAMA internal medicine",

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AU - Garrett, Jace B.

AU - Tayler, William B.

AU - Bai, Ge

AU - Socal, Mariana P.

AU - Trujillo, Antonio J.

AU - Anderson, Gerard F.

N1 - Funding Information: Funding/Support: This research was funded by the BYU Healthcare Industry Research Collaborative, the Sorenson Legacy Foundation, and the Laura and John Arnold Foundation. Funding Information: Funding/Support: Work by Drs Sarpatwari and Kesselheim is supported by grants from the Laura and John Arnold Foundation, the Harvard Program in Therapeutic Science, and The Engelberg Foundation.

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DO - 10.1001/jamainternmed.2018.5976

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JF - JAMA internal medicine

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Consumer Responses to Price Disclosure in Direct-to-Consumer Pharmaceutical Advertising

ASJC Scopus subject areas

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